You stop introducing yourself.
Your homes appear in a magazine people read because they like looking at houses. Your name sits beside them. By the time a seller meets you, they've already seen you presented the way you'd want to be presented.
For luxury real estate agents
We publish a quarterly magazine of this market's best homes, and a growing collection of look books and informative guides beside it. Your listings go in them, written up properly, with your name and your photo beside them. You don't do anything — we write it, we design it, we publish it.
You can't buy your way in. We choose the homes ourselves. That's the only reason being in it means anything.
The real competition
You lost it because they looked bigger. A team with a marketing department can put polished material in front of a seller before the appointment even starts, and sellers read that as proof. It isn't proof. It's production. But it wins listings anyway, and it will keep winning them until you have the same thing standing behind you.
Out-marketed. Not out-agented.
What changes
A magazine can say things about you that you can't say about yourself. That single difference is what changes how a seller sees you before you've spoken.
Your homes appear in a magazine people read because they like looking at houses. Your name sits beside them. By the time a seller meets you, they've already seen you presented the way you'd want to be presented.
Every home is laid out to magazine standard, largest first. The bigger homes get four pages. Nobody's listing looks like a flyer.
One issue is a nice thing to send a client. A year on, you're in the magazine four times over and in the look books and educational guides we published beside it. That stops being advertising and starts being a record.
Inside the latest editions
Every edition is built around one market. Homes run in order of price, largest first, and every agent in the issue appears on the contents page with their homes beside their name. The look books and educational guides sit on the same bookshelf. Read any of them free — no sign-up, no form.
The transformation
You stop competing on the size of your team and start winning on the strength of your name.
A simple path in
There's no application, no pitch meeting and no phone call. Our production team builds the issue, and if your home is in it, we send you your pages.
Our team reviews the market and selects the homes and agents that meet the standard for that edition. Agents can't buy their way onto the list.
We pull the listing details, write the copy, design the pages and publish the issue. You don't lift a finger and you're not asked for anything.
We send you a link to your own pages in the finished issue. It's already online. Look at it before you decide anything.
If you want to stay in, it's one price and one button. If you'd rather not, your pages come down at the close date and we don't chase you.
What's in an issue
There's one price and no packages to choose between. How your homes are laid out — how many pages they get, where they sit in the book, whether you get a featured spread — is decided by the homes and by how many of them you have. Your homes also run in the look books and educational guides we publish beside the magazine, at no extra cost. You can add things like video or a website for a single listing. But nothing you buy moves you up the book.
The next edition is being built
Read the current editions and see how the agents in them are presented. If your homes meet the standard for the next one, you'll hear from us — with the pages already made.